Biggest Challenges for Digital Marketing 2017

Digital marketing is always going to be a changing industry because the online world is changing rapidly. It only takes a few months for a once essential resource to be out of favor because a hot new site or tool has popped up that everyone uses instead. Think about...

Trends for 2017 Big Data

More data than ever before is available about everyone. Every website you visit can be tracked. Every purchase you make online goes into a database of one kind or another. Every post you like on social media is added to your profile. Every form you fill out, every...

Digital Marketing Trends for 2017

2017 is shaping up to be a pretty big year for digital marketing. This year is poised to introduced new technology and to help nascent technology become more important. And just as in every year, popular tastes will change, and the culture will influence how people...

What to Expect for Facebook Dynamic Ads 2017

Facebook continues to offer brands more powerful solutions for reaching users on the impressive platform. Now that there are nearly 2 billion active users on Facebook, brands have more opportunities than ever before to reach a large audience, but they also have more...

How Intent Based Marketing Can Help Your Company

You are likely to start hearing a whole lot more about intent based marketing if you haven’t already. As technology has evolved, marketers and brands have gained access to more and more data about their audiences. Cookies, website analytics, social media...
Tag: intent based ads