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Twitter Adds New Feature to Combat Abuse

Twitter has a notorious problem with online abuse. The social network is one of the biggest platforms for trolls, with many people hiding behind anonymous handles to spew hate at people over their looks, their views or even their lifestyles. Recently, there was a...

What to Cut from Your Social Media Vocabulary

Social media can be a fickle mistress. What’s trendy today will be passé tomorrow. What engages readers now will annoy them later. What makes you seem cool and edgy now will make you seem clueless and hokey later. Even something as simple as the words you use can have...

How to Increase Engagement on Twitter

Twitter continues to be a relevant and thriving social network thanks to its large active user base and its continually evolving features. The larger the network becomes, the more opportunities there will be to connect with your audience, but the harder it will be to...

How to Become a Social Marketing Leader

Anyone who’s ever sent out a tweet or posted on Facebook thinks that they are a social media expert. The medium is deceptively simple. Once people know how to interact on social media, they think they know all there is to know. The reality is that social media is much...

Get Your Best Start as a Social Media Manager

Working as a social media manager can be an exciting and rewarding career. But it can also be a bit stressful: In this position, you will be responsible for producing measurable results, and your employers will be looking for answers if you don’t. Fortunately,...