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Get Your Best Start as a Social Media Manager

Working as a social media manager can be an exciting and rewarding career. But it can also be a bit stressful: In this position, you will be responsible for producing measurable results, and your employers will be looking for answers if you don’t. Fortunately,...

Making the Most of Social Media

Social media offers a powerful way to create exposure for your brand and to increase customer engagement, but it doesn’t always generate a lot of sales. In fact, recent reports show that many businesses have actually experienced a decline in sales from social...