eCPM Oct 25, 2019 ALL0-9ABCDEFGHIJKLMNOPQRSTUVWXYZ« Back to Glossary IndexeCPM (Effective Cost Per Mille) – Metric for measuring revenue generated across various marketing channels that is calculated by dividing total earnings by the total number of impressions in thousands. Related Articles: The ABC of Monetization (Part 1)« Back to Glossary Index