In-lineIn-line text ads are text links that appear within the text of your content.
Intent based adsIntent based ads - Advertising units which are created from the intent of the user.
Interstitial AdInterstitial Ad - A mobile ad unit that appears between two views within a mobile website or mobile app. "Interstitial" derives from "interstice" which means "a small space between things,(...)
Interstitial DisplayInterstitial display is an ad that appears between two content pages. Also known as transition ads, intermercial ads and splash pages.