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  • Lead BoxLead boxes, in offline marketing, are nothing more than cardboard boxes with a hole in the top. A banner above the box advertises a contest or drawing.Then, visitors to the store, fitness(...)
  • LTVThe user lifetime value is abbreviated LTV. It refers to the total net profit expected to be gained from an individual customer over their lifetime relationship with the business. This concept(...)
  • Marketing Marketing is the process of promoting products and services and acquiring and maintaining customer relationships. This can include advertising, branding, copywriting, media exposure, and(...)
  • MediationAn ad mediation platform coordinates with ad networks to help maximize fill rate and increase monetization.