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What is Universal Linking? A Quick Guide
Apple launched Universal Links on iOS9 in 2015 as an alternative solution to deep linking and URI...
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10 Best Mobile Ad Sizes: All the Formats you Need To Monetize Your Ads
Mobile advertising uses various ad types, each standardized into many sizes and form factors....
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K-Factor Calculator: How To Use One
The mobile marketing sector uses many performance metrics to estimate the success of a mobile...
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Starting 2023 with New GEOs for Growth
Happy New Year! We start off 2023, hoping for a wonderful and prosperous year for us all. We are...
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Best Ad Networks for Small Publishers in 2023
Premium platforms such as Google AdSense are among the most frequently cited ad networks for...
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What is a Demand-Side Platform?
A Demand-Side Platform (DSP) is an integral part of the digital advertising landscape and one of...
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Best Video Ad Networks for Publishers
Video marketing is one of the most efficient ad delivery methods in today’s adtech environment....
