Solving Publisher Pains

Content publishers face various challenges on a daily basis. CodeFuel has learnt from both internal and external studies that they face daily worries concerning social media impact, audience engagement, brand loyalty, bounce rates, traffic and mobile penetration. It...

Finding The Right Campaign Strategy

As marketers, we’re always looking to better performance of campaigns, both internal and external. We all want to better target our messaging and strengthen click through rates. We have a natural fallback of trying to boost graphics, content and placement, but I don’t...

Solving Publisher Problems

Whether you’re a content publisher or not, it’s imperative to have a clear understanding of what’s going on in your market. And even more importantly, you need to understand the future trends of the industry. The content publisher faces extraordinary challenges in...

The 2016 Guide to Branded Content

Once upon a time, a successful content marketing strategy involved little more than finding keywords with a bucket load of traffic and then writing some copy — any copy — that included those keywords as many times as possible. Times have changed. Branded...

How to Get Facebook Instant Articles

Facebook has opened up its instant articles platform to all publishers now, giving all brands the opportunity to reach more users on the site. Instant articles appear in whole on the newsfeed, which means that they are able to capture the attention of more readers....
Tag: publishing