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YouTube Monetization: How to Make Money on YouTube in 2024?

by CodeFuel Staff | Apr 29, 2021 | Monetization

Would you like to make a passive income from your YouTube channel? The YouTube monetization program can be a good option, but it is not the only one. In this CodeFuel guide: What is YouTube Monetization and How Does it Work?- 10 Ways to Monetize your YouTube Channel we will walk you through the basics of YouTube monetization and the steps you should take to profit from your channel.

This post is brought to you as a courtesy from our team. At CodeFuel we focus on helping businesses grow by monetizing digital properties like websites, apps, extensions, and more.

Learn more here. To continue learning about YouTube monetization, read on.

What is monetization?

The term monetization is the process of earning income from an asset or business. For example, from selling ad space on a website or online content. It is the process of transforming a non-revenue-generating asset into cash. In digital marketing, monetization looks into new sources of income, such as inserting ads inside of social media videos or before and after video content.

YouTube Monetization Statistics

There are 2 billion users on YouTube, watching 1 billion hours of videos every day, (YouTube, 2019).

Many YouTube creators are trying to make money from their YouTube channels. And with 90% of users discovering new brands of products on YouTube, making money from your account is almost a no-brainer.

Many companies are taking advantage of the large audience, which shows in the high numbers of global advertising revenues. According to Statista: YouTube advertising revenues amounted to $19.77 billion in 2020, an increase from $15.5 billion in 2019.

What does monetize mean on Youtube: YouTube Monetization Definition

The monetization of your YouTube channel refers to the capability to generate income from your video content. “Monetize” means to earn a profit from your YouTube clips.

YouTube has its own monetization program for creators, which is called the YouTube Partner program.

Who Can Join YouTube Partner Program?

Not everybody can monetize their YouTube video content. To monetize your YouTube account, you need to be a verified YouTube partner.

To be accepted into the program, you need:

a minimum of 1000 subscribers to your channel.
In addition, your videos should’ve been watched for 4000 hours over the past 12 months.

How Does YouTube Monetization Work?

For your channel to be able to monetize your content, first you need to join the YouTube partner program.

How to Join the Youtube Partner Program

The partner program is the most common way people can earn money from their YouTube channel. To apply, you need to meet some requirements.

What do you need to join?

Follow the YouTube channel monetization policies described below.
Live in a region where the YPP is available
Have no Community guidelines violations on your channel
Turn 2-step verification for your Google Account
Have an active AdSense account linked to your channel.

To apply:

Once you sign in to your YouTube account, click your profile picture and YouTube Studio in the top right corner.
You will see a left-side menu. Click Earn, then Start.
Review and accept base terms.
Click Start to link your AdSense account or set up a new one.

YouTube Partner Program & Requirements

The above guidelines are the baseline, but you still need to meet eligibility criteria. If you still cannot become eligible, you can go to the Earn area of YouTube Studio and click on Notify me when I’m eligible. YouTube will send you an email once you’ve met the eligibility criteria.

Your channel can become eligible for YPP with Shorts or long-form videos:

Option 1: 1,000 subscribers + 4,000 vali public watch hours in the last 12 months

Option 2: 1,000 subscribers + 10M valid public Short views in the last 90 days

How to become part of the YouTube Partner Program?

There are several steps you must comply with to become a partner:

1. Before you start:

You need over 1,000 subscribers
4,000 valid public watch hours over the last 12 months
YouTube Partner Program must be available in your country
Have a linked AdSense Account.

2. Meet With Google Guidelines

You need to comply with YouTube monetization policies:

YouTube will review your channel to check the theme, most viewed videos, newest videos, watch time, video metadata.
Enable 2 step verification for your account
Follow the YouTube community guidelines: YouTube rules for content are very comprehensive and the platform constantly checks channels for compliance with the rules. I strongly suggest you learn and verify your content ticks all the requirements before applying for a YPP account. This includes the use of copyrighted material.
Follow AdSense program policies

3. Verify Your YouTube Account with Those 3 Simple Steps

If you want to upload longer videos, go live or apply to YPP, you need to verify your account. It only takes 3 steps:

Go to your YouTube Channel and click on Manage Videos

2. On the left side menu, select Settings /Channel/ Feature eligibility

3. Select Verify Phone Number. Then Select: Text me the verification code.

You will get a code to verify your phone number.
Click on the code and that’s it.

Source

4. Sign to YPP terms

If you meet the requirements, you can sign up for the program. Follow these steps:

Sign in to your YouTube account
Click on your profile / YouTube Studio
In the left menu, select Monetization

If you meet the requirements => click Start on the Review Partner Program terms” card.
If you don’t meet the requirements yet => click on Notify me when I’m eligible.

Connect Your Adsense Account

You will need to connect an AdSense Account to get paid. If you have one, use the one that is already approved. If you don’t, create one.

What happens if I’m rejected from YPP?

You can re-apply 30 days after the rejection.

What will YouTube check when reviewing your account?

Besides the abovementioned requirements, YouTube will verify the following in your channel before approving your account.

The main theme
Which videos are the most viewed
The newest videos
Which videos have the biggest proportion of watch time
Video metadata such as titles, thumbnails, and descriptions.

What mistakes to avoid on YouTube?

Novice content creators can sometimes make copyrighting and monetization mistakes that cost them their membership in the program. You must comply with YouTube’s copyright rules at all times and with all your videos.

You can only upload videos that you made or are authorized to use. This includes music or audio tracks and videos created by others.

What happens if you violate the rules?

You’ll get suspended from the YouTube Partner Program
Your account can be terminated
Ads will no longer appear on your videos.

You’ll be informed beforehand if you violate any of the policies.

Youtube Monetization Requirements, Rules & Policies

To be accepted in the YouTube Partner program, there are five different types of policies you need to comply with:

1. YouTube Community Guidelines: These are the things prohibited in YouTube

Spam, impersonation, and deceptive practices
Sensitive content, adult content, content that violates the child safety policy., self-harm, vulgar language.
Violent or dangerous content
Regulated goods
Misinformation

2. AdSense program policies: Things not allowed in to monetize properties through AdSense

Repetitive content
Reused content.

3. Comply with the quality principles for kids and family content: What does YouTube consider low-quality for a channel made for kids?

Encouraging negative behaviors or attitudes
Heavy commercial or promotion
Deceptively educational
Incomprehensible
Misleading

Besides, YouTube expects creators to be accountable and responsible with the content, and to have integrity and not misrepresent themselves.

Can you really make money on YouTube?

The short answer is yes, you can. Youtube can now monetize smaller creators, so it is a good opportunity for anyone with relevant video content to monetize it through YouTube. There are several ways you can make an income on YouTube. Is it easy? No, but it is doable.

You can earn money from Watch Page ads, and Shorts Feed ads. You can charge for channel memberships. If using AdSense, on average YouTubers make between $3 and $5 per 1000 video views.

For channels with a lot of traffic, it is not uncommon to reach more than $200,000 a month from AdSense.

Let’s check some statistics:

74% of adults in the U.S. use YouTube
The number of U.S. YouTube viewers can reach $221 million in 2024, from $214.9 million in 2020.
YouTube is the most-used digital video platform in the U.S. with 94.5% of Over the Top viewers. More than Netflix.
72% of people use YouTube to exercise.
70% of viewers bought from a brand after seeing it in a YouTube ad.
Intent-Targeted YouTube Ads have a 100% increase in intent that those targeted by demographics.

Video display ads stats (updated to 2021)

According to Forbes, video advertising will continue to grow in the next few years, expecting to reach as high as $12.66 billion by 2024, from $10.18 billion in 2019.
Mobile will account for 73% of video ad spending.
Video ads were the top way consumers discovered a brand.
96% of marketers have spent budget in ads on video.

How Much Money Can You Make On Youtube?

The truth is, it depends. According to Mint, the average YouTuber makes between $0.01 and $0.03 per ad view. That means about $18 per 1000 ad views. This may reach about $5 per 1,000 video views for top YouTubers. A YouTube video with a million views can make about $5000.

This depends on several factors:

How many views your video receives
How many clicks your ads receive
The length of the video

5 Ways to Earn Revenue

The most popular way to make money in YouTube is by monetizing the video views and by displaying ads before and after videos. Here are other ways you can make money from your YouTube content, here are:

How Does YouTube Monetization Work?

YouTube offers different monetization options for users that are part of the YouTube Partner Program.

1. AdRevenue

The YouTube monetization program is very simple.

Companies in the Google Adsense Network create ads that are placed at any moment in the video. Each time a viewer watches the entire ad, you get paid. That’s it.

The ads can be placed at the start of the video (pre-roll ads). When the video you uploaded is longer than 10 minutes, you can also enable ads during the video (mid-roll ads).

You get ad revenue from ads placed on your channel (display, overlay, and video ads)

Different types of ads – according to YouTube Creators Academy

Who can apply?

YouTube partners that meet the advertiser-friendly content guidelines. The guidelines consider certain content in channels as not suitable for advertising. Some of the categories that are not appropriate for ads are drug-related, firearms, adult, hateful content, controversial issues, inappropriate language, and others. Google evaluates each case and takes context into account.

2. Channel memberships

You can offer membership to your subscribers in exchange for exclusive content, badges, or custom perks.

Who can apply?

To apply for the membership monetization option, you need to have more than 30.000 subscribers.

3. Merchandise shelf

You can sell official branded merchandise presented on your watch pages. This type of monetization option is good for YouTubers with great branding. Gamers, activists, and influencers use this monetization option.

You can sell apparel, gear, backpacks, and other gear. The key? Being an established YouTuber with a strong brand can monetize the channel and increase engagement with a merch shelf.

Source

Who can apply?

You need more than 10,000 subscribers to apply to this monetization option.

4. Super Chat – Super Stickers

Your channel fans can have their messages highlighted in your channel chat stream, so their messages can catch attention. This is useful for YouTubers that do LiveStreams with live chat enabled. YouTubers raising money for a cause, or a specific campaign, can also benefit from this. You can learn more about how to manage super chats in this video from YouTube.

Who can apply?

YPP from a country/region where SuperChat is available.

5. YouTube Premium Revenue

YouTube lets some creators get part of a YouTube Premium subscriber’s subscription fee when they watch content. This gives a reward to content creators that produce great content. When this content attracts premium users, you can get paid by YouTube.

Who can apply?

YPP creates exceptional content that attracts premium users.

Submit your inquiry

How You Can Make Money From YouTube in 2024 – The Top 8 Ways

Now that we reviewed the 5 types of monetization the YouTube partner program offers, we can explore other ways of making money from YouTube in 2024. Let’s start.

1. Find Sponsors

Who can benefit from this? Video creators

How difficult is it? Intermediate

Working with sponsorship deals can boost your earnings on YouTube. Most brands can pay very well for quality video content that can help them reach their business objectives. Getting a sponsorship requires a large subscriber base and influence. It is also important to know that some niches can have more product placements than others. Consumer products like beauty and makeup are two of the biggest categories.

What you will create is, however, sponsored content, so you need to disclose this on your YouTube channel. Review the Google ads policies before so you don’t risk problems with your account.

When working with sponsors:

Ask for 50% upfront to protect yourself
Focus on quality video content that helps the user
Create unpaid reviews first to attract sponsors.

2. Affiliate Program and Review Products

Who can benefit from this? Video creators

How difficult is it? Easy

Getting a sponsorship can be kind of somewhat difficult. Luckily, you can still work with companies and earn commissions by reviewing their products for your audience. The entry requisites are often low, and you can promote the company by sharing your affiliate link in your video description. When working with affiliate marketing keep in mind:

You need to be transparent and disclose your affiliate relationships.
Choose programs that offer recurring commission

3. Crowdfund with Patreon

Who can benefit from this? Video creators

How difficult is it? Intermediate

If you have a good base of loyal fans, you can ask them to crowdfund your channel and help fund your new videos. You can use a platform like Patreon to allow your customers to subscribe monthly. Here is a video by YouTube Video Creators that explains how to make the most of your crowdfund with Patreon:

When funding your channel with Patreon, remember:

Keep your content interesting
Make the funding options clear
Give perks and surprise your fan base once in a while.

4. Become an Influencer with Amazon

Who can benefit from this? Influencers with at least 200 followers.

How difficult is it? For experienced YouTubers

Many YouTubers are using the Amazon influencer program to maximize their YouTube presence and make money via Amazon recommendations. According to Amazon, it is designed for social media influencers with large followings and a high frequency of posts with shoppable content. Amazon looks at the YouTube content you post and its relevance for Amazon customers.

When you join the program, you can review and recommend Amazon products via an affiliate link. When a viewer clicks on the link and purchases on Amazon, you get a commission, typically 8 to 10%.

5. Make money as a Videogamer

Who can benefit from this? Serious gamers with great video skills

How difficult is it? Intermediate

YouTube can be a great option to make money if you are a serious gamer. Some of the top YouTube gamers, like PewDiePie, make millions of dollars playing games. With the global gaming industry expected to reach $180 billion in revenue in 2021, it is a great opportunity for gamers to make money connecting gaming companies and their audience.

To be effective, probably you should use a combination of methods. Ads, sponsors, and merchandising.

6. Gain with YouTube Red

Who can benefit from this? Video creators with a demographic of 25+

How difficult is it? Intermediate

This new subscription service includes ad-free content and YouTube original content for $9.99 a month. Users can save videos offline and background play. How does this work for creators? You need to agree as a YouTube Partner to include your content in your subscription. Creators are paid a percentage of revenue based on several factors, such as watch time.

Is it worth it? As YouTuber TotalBiscuit said:

“ since Red started, a Red view is on average worth 20x that of a normal ad view. This calculation is based on taking the total revenue the channel has generated via Red and dividing it by the total number of Red views since Red was first launched, then multiplying that number by 1000 to find the effective CPM of Red”.

7. Offer Video Editing Services

Who can benefit from this? Video creators with video editing skills

How difficult is it? Easy

YouTube creators rely on finely edited videos to attract and engage their audiences. However, not all of them have the necessary skills. If you have a talent for video editing, consider offering video editing services to other YouTubers. You can offer your services on your channel or job boards.

8. Sell Online Courses (And Other Informational Products…)

Another way to earn money on YouTube is to sell online courses and other digital informational products. If you have knowledge that adds value to your followers, you can put together all this info into a course or training.

The range of topics is varied, fitness, marketing, even professional courses. For example, take TheCodingTrain. This channel, with 1.23M subscribers, offers coding video tutorials. They also have subscription plans that start at $4.99.

How much do sponsors pay Youtubers?

How much you can get from a sponsor will largely depend on the size of your audience, the level of engagement, your niche, and what type of sponsorship we are talking about? To have a ballpark idea, YouTubers usually charge from $10 to $50 per 1000 views but popular creators can make much more.

Can you Win Advertisers?

You can always approach advertisers directly, asking them to advertise on your Channel. You best bet, however, and much simpler, is to join an ad network. It can be through YouTube monetization program or you can add other networks compatible with the YouTube program.

To win advertisers you should promote your YouTube channel so you can get the most traffic and engagement. Here are some tips:

Start with a catchy title
Optimize your videos for visibility and usability. Don’t forget automatic captions.
Get the most of your Thumbnails
Promote your YouTube videos in other social networks
Use the right keywords to target Google search results

When do you start getting paid on Youtube?

To get paid on YouTube, you have a minimum threshold of 1000 subscribers and 4000 watch hours. Most YouTubers get paid by direct deposit, typically on the 21st of every month. Here are the steps to get paid:

Some locations require you to submit your tax information to Google.
Verify your identity and address.
Select your preferred form of payment, which may include wire transfer, Electronic Funds Transfer, or Single Euro Payments area.
If your current balance meets the minimum payment threshold from your location, you’ll be paid on the 21 of the month.

How many subscribers do you need to make money on Youtube?

To join the YouTube partner program you need only 1000 subscribers, but to make a decent income, you need much more. For example, if one of your videos has 1 million views, you will make an average of $2000 to $15000, depending on your content niche, video length and location.

Top earning YouTube Stars

Position	Name	Earnings	Views	Subscribers
#1	Ryan Kaji	$29.5 million	12.2 billion	41.7M
This 9-year-old conquered YouTube reviewing and opening toys.
#2	Mr. Beast	$24 million	3 billion	47.8M
Stunts and funny videos make Mr. Beast a YouTube sensation
#3	Dude Perfect	$23 million	2.77 billion	57.5 million
5 friends play stunts with lightsabers, Nerf guns, and paintballs.
#4	Rhett and Link	$20 million	1.9 billion	41.8 million
Some of the longest YouTube stars, a nerdy talk show.
#5	Markiplier	$19 million	3.1 billion	28.5M
Super popular breakdowns of video games
#6	Nastya	$18 million	39 billion	190.6 million
An adorable 7 years old and her father play with legos, do chores and explain viruses for kids.
#7	Preston Arsement	$14 million	3.3 billion	33.4 million
The king of Minecraft. Plays and explains Minecraft video games.
#8	Blippi	$17 million	8.2 billion	27.4 million
Educational video content for kids
#9	David Dobrik	$16 million	2.7 billion	18million
Funny and quirky videos and pranks
#10	Jeffreee Star	$15 million	600 million	16.9 million
Beauty and makeup tutorials.

FAQs About Youtube Monetization

1. How much money can you make on YouTube with ads?

It depends on what pricing model you have. For example, if using Cost per Mille (CPM), a $3 CPM means that the advertiser pays $3 for every 1,000 impressions of the ad. Using Cost per Click (CPC) means that the advertiser will pay $2 per click your ad gets = $2000.

In YouTube, the default way for advertisers to set the amount to pay for video ads is Cost per View (CPV). What is a view? = when someone watches 30 seconds of the video ad ( or the entire ad if shorter). So, it will depend on the number of views your ads get to know how much money you will make.

2. How hard is it to make money on YouTube?

In fact, it is kind of difficult to make money on YouTube. The entry requirements for the YouTube partner program are high (1,000 subscribers and 4,000 watch hours in the last 12 months). Before you can start monetizing.

3. How to calculate how much 1000 views are worth?

From 100 viewers, only 15 on average will watch the entire length of a video ad, or 30 seconds. That means that per 1,000 views, only 150 people will watch the ad. Considering the average payment per view is $0.18, Google charges the advertiser $27, keeps $9 for them and the YouTube channel receives $18.

4. How many subscribers do I need to make money?

The minimum requirement to monetize in the YouTube partner program is 1,000. However, this won’t make a reasonable income for most YouTubers. Experts recommend having at least 20,000 subscribers to have decent earnings.

Wrap Up

This complete guide to YouTube monetization can get you started in your efforts to make money from your YouTube channel. Combining monetization strategies like display advertising, affiliate marketing, and the others we mentioned above can be the best plan of action to monetize your YouTube account. Learn how CodeFuel can give a complete monetization platform for your content, providing relevant search and shopping ads and news for your audience.

Vimeo Monetization 101: Top Tips and Tricks You Can Use Today

by CodeFuel Staff | May 18, 2015 | Monetization

Vimeo monetization has evolved a lot over the past several years.

Whether you’re a hardcore marketer or whether you simply want to monetize your video content, Vimeo has a few options to choose from.

The Vimeo Tip Jar

Introduced in 2012, the Tip Jar offers a way for content creators to monetize videos directly from viewers. A button underneath the video labelled “Tip this Video” allows you to donate money directly to the creator of a video.

Donations are a somewhat common monetization strategy. You can ask for donations to fund apps, businesses, and so on. Though non-profits and startups can use donations and crowdfunding effectively, tips aren’t always the most effective monetization strategy.

As with most other marketing strategies, you’ll need to be aggressive if you want to earn money through tips:

Explicitly ask users to leave tips. Include calls-to-action in the video description, in the video itself, and even in the headline (video title).
As with any business model, you’ll need to develop an audience. Your audience is your customer base. And the more they like your videos and the more they value your content, the more likely they are to leave tips.

To use the Tip Jar, you’ll need to be a Vimeo Plus or Vimeo Pro member.

Vimeo On Demand

Vimeo On Demand is exclusively for Vimeo Pro Members. This allows you to create a hard paywall for your video content. That is, people will need to pay in order to view your videos. You’ll keep 90% of the revenue after transaction costs.

You can embed and sell videos through your own website and through Vimeo’s platform.

This strategy can be very effective, particularly if you have a strong following and high-value content. Here are a few tips for using this method:

Create a series of free videos that act either as teasers or introductory material. This will help you grow your audience. And it will give people a taste of what you’re offering and showcase the value of your premium videos.
Market both inside and outside of Vimeo. While Vimeo has its own targeted audience, there’s a big world out there. The more people you can draw in through social media, websites, and other marketing channels, the more money you can make.
Continually experiment with your pricing and marketing. You can set your prices as low as $.99. When you use marketing tactics that imply scarcity – such as limited time offers – then people will be more likely to buy in. You’ll get a smaller profit margin, but more customers. Read more about marketing psychology and keep experimenting.

Becoming an Affiliate for Vimeo

Another way to earn money from Vimeo doesn’t have to involve making videos at all.

Like with any other affiliate program, you can earn a commission. Each time someone clicks an affiliate link placed on your site, in social media, in email, and so on, you’ll be able to earn a commission. Vimeo pays out commissions whenever someone signs up for a Vimeo membership.

Here are some basic tips for actually getting clicks, sales, and commissions:

You need to have a pre-existing brand, replete with content and users. The early days of affiliate marketing are over: today you need customers that trust you and your recommendations.
Sell people on the value of Vimeo services. This is easier to do if you have people that trust you. And it’s easier if you’ve got content that relates to Vimeo somehow. If you write a blog post on video monetization, for instance, it will be much easier to sell Vimeo to your customers than if you simply tack an ad on the side of your blog.
It will be easier to sell Vimeo’s services if you have your own account and actually use Vimeo. So if you have an upgraded membership, then you can promote these services and make the sale based on your own first-hand experience.

Become eFamous

YouTube is well-known as a hub for self-made stars. But Vimeo’s doing everything it can to compete with YouTube, including poaching a few YouTube stars.

Since Vimeo doesn’t run ads, online celebrities will need to find another way to monetize their Vimeo videos. Here are a few:

Use the above-mentioned Vimeo On Demand service to charge. The right number of subscribers and the right price point can shoot your revenue through the roof.
Consider product placement or other in-video sponsorship opportunities. While Vimeo doesn’t run ads of its own, there’s nothing to stop you from signing up with third parties to develop your own in-video sponsorships.
Use a third-party service like Patreon. This service allows artists, creatives, and other content creators to earn money each time they release a new piece of content. You’ll need a following who is willing to contribute to your success. Simply sign up on Patreon, build a following, and drive them to your Patreon page. Each time you release a new video, you’ll earn money.

Vimeo monetization is slightly different than YouTube monetization. But with the right strategy and the right content, it has lots of potential.

How to Monetize Tumblr – 11 Proven Tips

by CodeFuel Staff | May 4, 2015 | Monetization

Tumblr monetization has its own rules and best practices.

Like any other platform, it has its own do’s and don’ts. For instance, as Pinterest users recently discovered, affiliate links are no longer a viable option for the popular image-based network.

So what are your monetization options on the popular micro-blogging network, Tumblr?

This article offers 11 of the top Tumblr monetization tips that you can start using today.

To begin with, you’ll need to cover your marketing bases:

1. Base #1: Traffic

Traffic is essential to making money. If no one visits your blog, you won’t be able to earn clicks, sales, or income. To generate traffic, you can focus on two sources: Tumblr itself and the outside world.

Tumblr itself is probably the best place to start. Here are a few ways to do that:

Follow other bloggers who share your interests. Keep following more of them every week. They’ll follow you and – if you share good content – they’ll promote your content and your blog.
Make sure you hashtag your posts. And include plenty of keywords in your post content so that they’ll show up in searches.
Comment on other Tumblr blogs to draw attention back to your own.

2. Base #2: Turn Visitors into Customers

Convert visitors into customers. That is, develop relationships with people who visit your site. Use time-tested techniques such as distributing free content, acquiring email addresses, and so on.

Like WordPress, Tumblr has plugins of its own. MailChimp, for instance, has a plugin that allows you to subscribe people to your newsletter.

Which brings us to the next point…

3. Base #3: Supplement Your Tumblr Monetization

Other marketing efforts should always go with any blog you own, whether that blog is a Tumblr blog, a WordPress blog, or a self-hosted solution.

Your online content network should be a full-fledged brand – at least, if you want to make the most money from your efforts. The best way to build relationships with customers – and get money from them – is to build a brand that delivers valuable content across multiple channels.

4. Affiliate Marketing

Affiliate marketing is a staple of any marketing strategy. Unlike Pinterest, Tumblr hasn’t chosen to ban affiliate links. So you’re free to monetize your blog by posting relevant affiliate links throughout your content.

As long as you keep your content valuable and non-spammy, you shouldn’t run into any problems.

5. Advertising

There are plenty of ad networks to choose from. Google AdSense is one of the easiest go-to ad networks to try, but there are plenty of others that can earn you cash for every click.

6. Content Locking

Content locking networks – also called pay-per-download networks – are networks that allow you to place a file or other digital content behind a “locked” hyperlink.

To access the content, users complete an action, such as filling out a survey. Each time they do, you earn cash.

7. Sell Products and Services

If you sell your own products and services, then you know how lucrative this monetization strategy can be. In this case, the Tumblr blog would become more like a gateway to your business.

Using your Tumblr blog as the central hub for your brand, your products, and your services may be a good idea if you really like the platform. Or if your audience is made up mostly of millennials.

8. Meme-ify and Promote

And since Tumblr caters to the younger generation: meme-ify. Just take a look at how brands are using Tumblr to reach younger audiences.

Animate gifs, be creative, be fun, and develop blog posts that are likely to go viral.

9. Target Gamers

Gamers are another demographic that flock to Tumblr. If your content appeals to that audience, all the better. So develop content, memes, and blog posts that would appeal to that demographic.

10. Create the Right Content

Given the fact that most of the Tumblr audience is made up of millennials, gamers, geeks, and other meme-loving segments, don’t be too serious with your content.

As any marketer knows, targeting is critical to the success of any sales message. So if you try selling irrelevant content to the Tumblr demographic, your monetization efforts might not be very successful.

11. Expanding to Mobile

Like other social networks, Tumblr users are mobile-heavy. Over half create posts with mobile apps.

To monetize the mobile market, focus your monetization strategy on mobile users:

For best results, make sure your affiliate links and ads lead to mobile-friendly content. Otherwise conversions and commissions will suffer.
As mentioned above, don’t make content too detailed or serious. Short and concise is best. Viral, short-attention-span posts can go a long way.
Tumblr is experimenting with new ad formats – from video to app install ads – that are geared towards mobile devices. If you have an advertising budget and appropriate content, test them out and see if they’ll work for you.

Like other social networks and blogging platforms, Tumblr offers up its own monetization opportunities. But it does require some effort. Start by building your audience, focusing on a niche, and experimenting to see what your customers want.

LinkedIn Monetization: Learn How to Make Money via Your Personal Brand or Business

by CodeFuel Staff | Apr 20, 2015 | Marketing, Monetization

LinkedIn monetization is less about content monetization and more about smart networking.

Other forms of content monetization focus on affiliate marketing, advertising, information products, and so on. While LinkedIn does have a publishing platform, it’s more about professional networking. And though it’s more difficult to make money with affiliate links – and impossible with advertising – there are ways to monetize LinkedIn.

Understanding LinkedIn Channels

As you probably know, LinkedIn is a professional network. And there are several features that allow you to connect with others, promote yourself, promote products, publish content, and so forth.

Each “publication outlet” offers different possibilities in terms of monetization.

Here are the major features to be aware of:

LinkedIn Profiles – Profiles are the place to showcase yourself, your company, your products, and your services. You can link to websites and promote whatever you wish.

Long-Form Publishing – You can publish long-form blog posts on LinkedIn, just like you can on a blog. These posts are a great way to promote whatever you wish. And they can be a great tool to build your thought leadership.

Groups – LinkedIn Groups are forums. People can create, moderate, join, and participate in groups as they wish. Some are open to the public, others are private, but all are excellent opportunities to connect with others.

Advertising – LinkedIn allows targeted advertising to anyone within the network. You can target your ads based on a number of factors, including job title, company title, industry, and so on.

Using LinkedIn Channels for Monetization

There are several standard types of ways to monetize content online:

Placing ads in your content that earn you money
Using affiliate links to earn commissions
Selling your own products and services

There are plenty of other derivations of these models, but these three are the most common.

Generally speaking, “monetizing content” simply means using that content as a sales vehicle. You may be selling someone else’s products or services or your own. But to make money, you need to sell something.

Here’s how to use LinkedIn’s publication channels to make money:

Promote yourself, your business, your own products, or your own services. This is by far the most common way to monetize LinkedIn. After all, that’s what the site is designed for – professional networking. So this should become the core of your LinkedIn monetization strategy.

Everything you promote and publish on the site should help build your brand and your authority. And it should all help promote your business, your products, and your services.

Promote affiliate products through your profile page, through groups, and in long-form posts. Affiliate links can be placed in most places throughout the site. Some groups, however, may prohibit affiliate links – or any links at all. But you are allowed to place links in long-form posts, in your profile, and in groups that allow links.

Bear in mind, however, that many people may find affiliate links distasteful if used improperly…or too often. Another drawback to using affiliate links is the fact that your posts won’t get that much traffic.

A website can generate thousands of visitors per month, week, or day. But it is highly unlikely your affiliate links will see that much traffic on this network.

Use LinkedIn advertising to grow your brand or your business. You can’t really make money by placing ads on LinkedIn, like you can with a website. But you can use the network’s built-in ad service to focus on highly targeted audiences.

The best way to use LinkedIn advertising – and the network in general – is as part of a larger marketing and monetization plan. Develop a strategy that focuses on a standalone brand with a standalone website, then use LinkedIn as a tool to build that brand and website.

If, for instance, you are creating a website that caters to a crowd of targeted professionals, then LinkedIn is the perfect tool to help you build a following.

Create email lists from your contacts and market to those prospects. It’s possible to download your email list from LinkedIn, import those contacts into an email marketing program, and market directly to those prospects. Be careful with this technique, however, because misuse of this tactic can irritate people and cost you some connections.

But when used properly, you can generate an email list directly from your LinkedIn contacts. And you can then market to them via email, which offers more direct monetization potential in terms of advertising, affiliate marketing, product sales, and so on.

Summary

LinkedIn is best used as a tool to support your business, which should have its own core profit structure. Monetizing content on LinkedIn publication channels – groups, long-form publishing, profiles, etc. – just doesn’t earn as much traffic as a website might.

However, when you use LinkedIn as a professional networking platform – which is what it was designed for – then you can build an audience, a reputation, an email list, and enhance your existing monetization efforts.

11 Simple Software Advertising Tips to Improve Monetization and Distribution

by CodeFuel Staff | Mar 5, 2015 | Advertising

Software advertising is a useful tool for developers who want to both promote and monetize their software. Software marketing isn’t rocket science, but it does take a bit of planning, a bit of finesse, and a bit of common sense.

Here are 11 software advertising tips that can help you improve your bottom line and extend your reach.

1. Map Your Niche, Then Your Conversion Funnel

Every niche is unique, and has its own proclivities towards certain online media channels, social media networks, websites, and so forth. A decent map of your niche will give you the ability to construct a conversion funnel that isn’t just based on guesswork – it will be based on solid data.

2. Trust the Numbers, Not Your Team

Everyone on the team has an opinion and a bias. What you or anyone else on your team thinks may work for an ad campaign isn’t necessarily the best solution, yet political struggles can often divide a company. Often, when these opinions are stacked against the numbers, it appears that no one is right.

Whether you’re making decisions about advertising, marketing, or user interface design, use analytics and user testing to help find out the real answer. This way you can move on to more important things.

3. Test Something New Every Few Months

The curve is always changing, so keeping up with the curve requires constant evolution on your part. Always research the latest advertising trends, <a “=”” target=”_blank” rel=”noopener noreferrer”>monetization platforms, and marketing news.

Stay up-to-date with the latest trends and test them out. Even if a trend turns out to be a fad, a side test on a side product never hurt anyone. Everything you learn can help you make smarter decisions down the road.

4. Personalize Based on User Data

Whether you’re developing an app, an extension, or a desktop program, you have the potential to gather user data. This data keeps you up-to-speed on what users want, which allows you to personalize, among other things, two important aspects of your monetization strategy: your app and your advertising.

The more personal you make it, the more value you can deliver, and the more conversions you’ll make.

5. Get Familiar with the Advertising World

Learn what’s up and who’s who. Stay up to date with the latest news so you don’t get left behind when big changes take place. Keep up with monetization news and have relevant headlines delivered to your inbox every day.

6. Display Is on the Rise, So Use It

Display advertising is increasing year by year, and is set to overtake search ads in 2024. Highly specialized software advertising solutions such as DisplayFuel offer the best choice for developers: they bring in high quality, targeted users who convert and stick around.

7. Bundle

Bundling your software offers several promotional benefits:

You can earn revenue from smaller code packages, such as extensions and plugins
You gain exposure to your partners’ audience pools
You can meet new people in your industry and form new alliances
Newer developers can gain experience and a foothold in their target niche

8. Promote with Software Advertising Platforms

Software advertising platforms, monetization platforms, and promotion platforms such as those offered by CodeFuel, allow you to manage your marketing efforts from a single place. This reduces your marketing expenditure, allows you to calculate your marketing ROI, and gives you the knowledge you need to optimize effectively.

9. Automate as Much as Reasonable

Automation is useful for the repetitive tasks that take up too much of your time, as well as the tasks that are just impossible for you to handle. Keeping up with the ever-changing marketing industry, for instance, is becoming more and more difficult as the advertising world continues to fragment and evolve.

Here are examples of tasks to automate:

Cross-posting the same content on your social media and blogs
Gathering data from the web or news outlets that is relevant to your industry
Real-time bidding
Campaign optimization

Avoid automating human interactions and over-automating customer service, which can appear artificial.

10. Monitor the Competition

If you’re a large business, then you may want to consider investing in competitive intelligence tools. But even if you’re a freelance developer or a small company, it pays to track your competition day in and day out.

Use automated data collection tools to track their movement online, so you can adapt your marketing and monetization strategy when they evolve theirs.

11. Try Out New Tech

Not only should you try out new advertising strategies and tools, you should also try out new technology. Every learning experience is an investment, which can always pay off in dividends.

Study new devices, experiment with the analytics and data they offer advertisers, and test your software advertising strategies in these new mediums.

Whether you’re just starting out in the software advertising world or whether you have years of experience, these simple tips will help keep you on top of your game so the competition doesn’t get ahead.

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